Transforming Agritourism with Technology: Digital Durian Booking System in Johor Malaysia

by A. Fairuzullah, A. Noraziah, Sofiyya A’thirah binti Saad

Published: December 22, 2025 • DOI: 10.51244/IJRSI.2025.12110164

Abstract

The Durian Spot Reservation System is an innovative digital platform that was developed to bridge the gap between durian farm owners in Johor and potential customers around the world. Guided by user needs and advisor feedback, the system simplifies the booking process, enhances accessibility to fresh durians, and introduces efficiency for sellers. The system accommodates users of varying ages through an intuitive web interface. Although not addressing the full durian supply right the moment, but it offers an effective solution for rural-urban market linkage and supports the agritourism sector.