International Journal of Research and Scientific Innovation (IJRSI)
Trust Dynamics in AI-Driven Virtual Assistants: A Cross-Cultural Study of User Confidence and Adoption
Published November 13, 2025 • Vol. 12, Issue 10, pp. 1899–1905Open Access
DOI: 10.51244/IJRSI.2025.1210000167
Abstract
Trust is a central factor influencing the adoption and sustained use of artificial intelligence (AI)-enabled technologies, particularly virtual assistants such as Google Assistant, Siri, Alexa, and Cortana. These systems have become increasingly integrated into daily life, yet their acceptance is not uniform and often hinges on users’ trust. This study applied convenience sampling to investigate users’ trust in virtual assistants through a descriptive survey of 500 respondents distributed via Google Forms. The survey explored users’ levels of trust in AI technologies, preferred platforms, and factors influencing trust. Results show that 58% of respondents reported trusting AI-enabled machines, with Google Assistant being the most widely used (56%) and most trusted (89%) virtual assistant.
Keywords: Artificial Intelligence
| Journal | International Journal of Research and Scientific Innovation (IJRSI) |
|---|---|
| ISSN | 2321-2705 |
| Volume / Issue | Volume 12, Issue 10 |
| Pages | 1899–1905 |
| Publication date | November 13, 2025 |
| DOI | 10.51244/IJRSI.2025.1210000167 |
| Publisher | RSIS International |
| License | Open Access |
How to cite this article
Onovughe Anthonia Okeme, Hampo, JohnPaul A.C., Onovughe Silas Avwerosuo, & Essaghah Maro I. (2025). Trust Dynamics in AI-Driven Virtual Assistants: A Cross-Cultural Study of User Confidence and Adoption. International Journal of Research and Scientific Innovation (IJRSI), 12(10), 1899-1905. https://doi.org/10.51244/IJRSI.2025.1210000167
BibTeX
@article{Onovughe2025,
title = {Trust Dynamics in AI-Driven Virtual Assistants: A Cross-Cultural Study of User Confidence and Adoption},
author = {Onovughe Anthonia Okeme and Hampo, JohnPaul A.C. and Onovughe Silas Avwerosuo and Essaghah Maro I.},
journal = {International Journal of Research and Scientific Innovation (IJRSI)},
volume = {12},
number = {10},
pages = {1899--1905},
year = {2025},
doi = {10.51244/IJRSI.2025.1210000167},
publisher = {RSIS International}
}