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International Journal of Research and Scientific Innovation (IJRSI)

A Bibliometric Analysis of Scopus Literature (1987–2024) On Smart Technologies in Hospitality: From Artificial Intelligence to Augmented Reality.

byMadhavaraman M; Dr. Jitender Kumar; Avinash Adhupiya

Published November 3, 2025  •  Vol. 12, Issue 10, pp. 726–748Open Access
DOI: 10.51244/IJRSI.2025.1210000063

Abstract

This study aims to explore the research landscape involving smart technologies in the hospitality and hotel industry employing a bibliometric analysis of publications from 1987 to 2024. In the paper, the researchers aim to focus on technologies like Artificial Intelligence, Machine Learning, Internet of Things, Augmented Reality, Virtual Reality, and robotics, identification of the key trends, most productive authors and journals, as well as the emerging themes, while highlighting research gaps for future exploration.
This study employed bibliometric analysis, collecting data from 1987 to 2024 from the Scopus database. This study analyzes publication types, collaborative patterns, subject areas, citation impacts, leading authors, affiliations, countries, and publication sources. It examines research trends and keyword co-occurrences and creates a thematic map to visualize key themes in the field.
This bibliometric analysis of 176 publications (1988–2024) reveals a surge post-2018, peaking at 70 papers in 2024 with 3,218 citations (average 18.3 per paper). Authorship is collaborative (3.3 authors/paper; 582 authors). Top authors include Bowen, Morosan, and Yu. Leading institutions are Amity University and the University of South Florida. Countries: India leads in output, while the USA leads in impact. Major journals are IJHM and Electronic Markets.
The study was confined to articles in the English language, primarily published in chosen subject areas and Scopus-indexed journals, potentially excluding relevant non-English or non-indexed research. The study captures quantitative patterns and may overlook the depth of qualitative insights and their related real-world applications. The study has been conducted on articles published between 1987 and 2024
This study presents a unique bibliometric analysis, shedding light on key research trends in various innovative technologies within the hospitality industry. It offers insightful perspectives on collaborative research patterns, institutional contributions, and the growth and evolution of innovative technology-related themes in hospitality research.

Keywords: Artificial Intelligence, Machine Learning, Internet of Things, Augmented Reality, Virtual Reality, Robotics, Humanoids, hospitality, bibliometric analysis

JournalInternational Journal of Research and Scientific Innovation (IJRSI)
ISSN2321-2705
Volume / IssueVolume 12, Issue 10
Pages726–748
Publication dateNovember 3, 2025
DOI10.51244/IJRSI.2025.1210000063
PublisherRSIS International
LicenseOpen Access

How to cite this article

Madhavaraman M, Dr. Jitender Kumar, & Avinash Adhupiya (2025). A Bibliometric Analysis of Scopus Literature (1987–2024) On Smart Technologies in Hospitality: From Artificial Intelligence to Augmented Reality.. International Journal of Research and Scientific Innovation (IJRSI), 12(10), 726-748. https://doi.org/10.51244/IJRSI.2025.1210000063

BibTeX

@article{Madhavaraman2025,
  title   = {A Bibliometric Analysis of Scopus Literature (1987–2024) On Smart Technologies in Hospitality: From Artificial Intelligence to Augmented Reality.},
  author  = {Madhavaraman M and Dr. Jitender Kumar and Avinash Adhupiya},
  journal = {International Journal of Research and Scientific Innovation (IJRSI)},
  volume  = {12},
  number  = {10},
  pages   = {726--748},
  year    = {2025},
  doi     = {10.51244/IJRSI.2025.1210000063},
  publisher = {RSIS International}
}