Corporate Social Responsibility of Microfinance Institutions (MFI's) In Cabanatuan City and Its Effect on Their Operations - Basis for Strategic Plan

Abstract

This study examines the impact of Corporate Social Responsibility (CSR) on the operational effectiveness of Microfinance Institutions (MFIs) in Cabanatuan City, Nueva Ecija. The research aims to assess the influence of CSR initiatives on business operations, particularly in terms of operational efficiency, financial performance, and institutional reputation. It also seeks to identify challenges encountered in CSR implementation and provide strategic recommendations for enhancing CSR integration within MFIs.
The study employs a quantitative research design, utilizing a descriptive-correlational approach to analyze the relationship between CSR activities and business operations. Purposive sampling was used to select 28 key employees from registered MFIs in Cabanatuan City who actively engage in CSR initiatives. Data collection was conducted through structured surveys and questionnaires, which were analyzed using statistical methods to determine the extent of CSR’s impact on operational performance.